Al Ain Oasis – UAE

Case Study
Al Ain Oasis – UAE

This beautiful oasis of vibrant greenery in the centre of the Rub al Khali Desert is both an essential location for tourist activities and a conservational feat, preserving a farming culture which has survived 4,000 years.

The Oasis is a UNESCO World Heritage Site and to this day farmers still tend to more than 147,000 date palm trees.

IVG was retained by Abu Dhabi Department of Culture and Tourism to provide a Business Improvement Report relating to potential enhancements to all aspects of the venue.

Our report contained a range of recommendations concerning visitor experience, organisational structure, an audit of all facilities and programs, a health and safety assessment and improvements to commercial performance.


Al Ain, UAE


Abu Dhabi Department of Culture and Tourism

IVG services for the Al Ain Oasis – UAE

  • Business Planning
  • Visitor Experience Planning
  • Operational Models
  • Health and Safety
  • Facilities Audit
  • Commercial Strategy
  • Organisational Structure Design